Performance Detective^™

A dedicated service by Pluyter Consulting, LLC 

OBJECTIVES

• Identify critical product strengths and weaknesses that impact delivery of the desired end-user recognizable values (using consumer and scientific data)
• Identify the underlying criteria for a technology to enable end-user recognizable benefits from a new consumer product
• Optimize new technology for optimal end-user value, resulting in correct IP coverage and faster and effective product roll-out

BENEFITS

• Provide understanding why your technology works or does not work
• Faster optimization of technology and production process
  • Shorter time-to-market
  • Enhanced quality control
• Better understanding of raw material specifications:
  • Provides better quality control through raw material sourcing
  • Allows for more effective trouble shooting in case of production issues
• Better intellectual property filing of the optimized technology
• Provide more suitable evidence for claim support and advertising

PERFORMANCE DETECTIVE^TM Services include:

• Ingredients impact on detergency of a cleaning product
• Polymer composition requirements for best performance in hair care (fixatives/conditioners), fabric care, skin care, microencapsulates, adhesives
• Identify required release profile for fragrance and flavor microencapsulates for optimum end-user experiences (touch points)
• Understand and optimize product base impact on olfactory experience
• Identify root-cause issues in out-of-spec batches
• Create test methods to benchmark and showcase end-user experience
• Identify raw material specifications for optimum final products
• Design of rheological test methodology and data interpretation to understand ingredient effects